I recently interviewed Emily Best, CEO and Founder of Seed & Spark, a platform for crowdfunding and self-distribution of independent films. Her interview shines with insight into the ways filmmakers, and independent creatives of all stripes, need to shift their mentality from solitary artist to that of a CEO developing a product to serve the needs of a community.

Particularly valuable are her insights into why crowdfunding forces artists to make better work and why Twitter is a better tool for building an audience than Facebook. Check it out.