For this week’s Friday Round-up (yes, I know it’s been a while) I have one article that I scooped from my friend Susan Carr’s Twitter feed earlier today. Even though Online Journalism Entrepreneurs is more than a year old, the exploration of new revenue models for news outlets is still enlightening today, particularly as a means to thinking about business models for other forms of content like photos, videos and movies.
In some ways, re-reading the article long after its original publication is beneficial as we can look at how the two featured news outlets, The Faster Times and True/Slant, have weathered the ongoing recession. True/Slant was acquired by Forbes, and Lewis DVorkin, the original CEO of True/Slant, is working on integrating his entrepreneurial approach to online journalism into Forbes’ online properties. The Faster Times continues to publish and, according to Quantcast, is averaging 280K monthly visitors worldwide.
To me, the approaches outlined in the article illustrate the ways we need to rethink the ways the creation and distribution of content are bought, sold and marketed. It gives me hope to see that both examples were successful in their own way.